Digital Signage Expo 2012 Seminar Presentation


Thursday, March 8, 2012
9:00am – 10:00am

Las Vegas Convention Center

Las Vegas, Nevada

Spencer W. Graham, II  MBA  DSCE

Manager of Operations
West Virginia University Information Stations

DSEG Renewal Credit: 1

Building and Staffing an Effective Digital Signage Team (Spencer Graham)
The team that builds and manages a digital signage network is vital to its success. In today’s market, team activities can be conducted in-house, outsourced to other parties or a combination of both. Using West Virginia University’s (WVU) award-winning network as an example, this presentation will explore these options, in addition to the various team roles and skill sets required.

In this session, you will …
1. Learn where the digital signage team fits within the overall organization structure
2. Gain an understanding of the roles that comprise a digital signage team and the skills required by staff to fulfill those roles
3. Learn which tasks involved in building and running a digital signage network are performed in-house and which can be outsourced

As a digital signage certified expert and digital signage evangelist, Spencer Graham was integral to the creation of a large, high-tech digital signage network at West Virginia University. The network spans four campuses with more than 100 digital signs and a constant emergency alert feature in addition to standard WVU messaging and marketing on the information stations network.


About swgraham2

Mountain Mists is an opportunity to develop some thought processes individually as I journey through this wonderful world; as someone who values highly effective management techniques and the art of leading teams; and through my association with West Virginia University as a professional technologist and network manager specializing in digital signage.
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